by brianw | 05.22.15 | advice, content, freelancer, solopreneur, Uncategorized
Back when I was a corporate marketing manager, I dealt with a new copywriter, who we’ll call Jim. Jim sent me a bill for eleven hours of work on a white paper. I called him, and with some gentleness, I said, “Please don’t charge by the hour. It...
by brianw | 07.09.14 | advice, benefit, freelancer, marketing, sales, solopreneur
I have a long-standing client. We get along well, I provide value, they’re typically happy with my work, and I’m glad for the relationship. But, for the past six months or so, something’s changed. Their marketing organization is trapped in the...
by brianw | 02.18.13 | data protection, redundancy, solopreneur
I had a strong hunch other solopreneurs and small business owners had problems keeping IT up and running, and that hunch is being confirmed. I’ve had several nice emails appreciating the series, so thanks for that. Last week I wrote about the importance of...
by brianw | 02.14.13 | data protection, redundancy, solopreneur, Uncategorized
This is Part 2 of a series about making sure IT catastrophe doesn’t ruin your small business. ——————————– Working on a project last week, I was struck by the use of the word...